Privacy Policy

Effective Date: August 8, 2025

This Privacy Policy describes how BRANORINO (“we,” “us,” or “our”) collects, uses, discloses, and safeguards the personal information of visitors and users (“you” or “your”) of the website located at https://branorinoskincare.com (the “Service”). This Policy also explains your rights under the California Consumer Privacy Act, as amended (“CCPA/CPRA”).

1. Personal Information We Collect

Category	Examples
Identifiers	Name, postal address, email address, phone number, IP address, device ID.
Commercial Information	Products or services purchased, order history, payment details.
Internet or Other Electronic Network Activity	Browse history, clickstream data, interaction with ads or emails.
Geolocation Data	Approximate location derived from IP address.
Sensory Data	Photos or facial images you upload for our AI skin-analysis tool.
Inferences	Skin-type profiles, product preferences generated from AI analysis.

Sources: – Directly from you (checkout forms, account registration, newsletter sign-ups, quizzes, reviews, uploads).

Automatically (cookies, pixels, analytics tags).
Third parties (payment processors, advertising partners, AI skin-analysis vendor).

2. How We Use Your Information

We use the information we collect to:

Process & fulfill orders, including shipping, returns, and customer service.
Create and maintain your account.
Send marketing emails/SMS (you may opt out anytime).
Personalize product recommendations and website content.
Run the AI skin-analysis tool and store results tied to your account (if you choose).
Detect, investigate, or prevent fraud and other misuse.
Comply with legal obligations and enforce our Terms of Service.

3. Cookies & Similar Technologies

We use essential, analytics, and marketing cookies (via WooCommerce, Google Analytics, Meta Pixel, etc.).

You can manage or disable cookies through your browser settings; however, certain features may not function properly.

4. Sharing & Disclosure

We do not sell or share your personal information for monetary consideration. We disclose data only in the following circumstances:

Recipient Category	Purpose
Service Providers	Payment processing (Stripe, PayPal), shipping, email/SMS marketing (Klaviyo), hosting, customer support, AI skin-analysis partner.
Advertising & Analytics Partners	Deliver targeted ads and measure campaign performance (Meta, Google).
Legal & Compliance	When required by law, subpoena, or to protect our rights and the safety of users.
Business Transfers	In connection with a merger, acquisition, or sale of all or a portion of our assets.

All third parties are contractually bound to use your data solely for the services they provide to us and in accordance with this Policy.

5. Your California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may:

Know what personal information we collect, use, disclose, or sell/share.
Delete personal information we hold about you (subject to certain exceptions).
Correct inaccurate personal information.
Opt-out of “sharing” for targeted advertising (toggle via our “Do Not Sell or Share My Personal Information” link in the footer).
Non-discrimination for exercising any CCPA rights.

To exercise any of these rights, email us at support@branorinoskincare.com or call [toll-free number if available]. We will verify your identity before processing requests.

6. Data Retention & Deletion

Order & account data: retained as long as your account is active or as needed for tax and accounting purposes.
Marketing lists: retained until you unsubscribe.
AI skin-analysis images & results: stored for 2 years (or sooner if you delete your account or submit a deletion request).
Guest uploads (no account): automatically deleted after 12 months.

7. Security

We maintain administrative, technical, and physical safeguards designed to protect your information. However, no transmission over the Internet is 100 % secure; you use our Service at your own risk.

8. Children’s Privacy

Our Service is not directed to children under 13. We do not knowingly collect personal information from children under 13. If we learn we have done so, we will promptly delete it.

9. International Transfers

We have operations in the United States and are based in the United Kingdom. By using the Service, you understand your information may be processed here and in other countries whose privacy laws may differ from those of your home jurisdiction.

10. Changes to This Policy

We may update this Policy from time to time. Material changes will be posted on this page with a new “Effective Date,” and, where appropriate, notified via email or prominent notice on the Service.

11. Contact Us

For privacy-related questions or to exercise your rights, please contact:

BRANORINO – Privacy Team Email: support@branorinoskincare.com

Postal Mail:

BRANORINO, Attn: Privacy

3051 West Maple Loop Drive Suite 222

Lehi, UT 84043

United States

🟡 Cookie & Opt-Out Settings Manage tracking preferences or opt out of “sale/share” via our Cookie Settings link in the footer.